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Building New Partnerships

Polaris is working with one of Europe's largest loyalty programmes to create fresh and compelling new redemption categories for its customers

Rewards RIP?

Big changes are under way in the world of rewards. Does this mean the end for loyalty programmes? We look at the evidence, and come up with some conclusions.

The Banker’s Dilemma

How best should banks reach out to new customers, and provide high quality service to existing ones? Is technology the answer – or the threat? In this white paper, Polaris takes a look at the choices, and makes a number of suggestions.

Polaris Partners…

…is a new company built around leaders with decades of experience as senior managers and consultants. We specialise in supporting businesses to reach their marketing and sales goals